Metaplaxio Growth Engine
Engine 03
ROI₹

Performance Marketing & Revenue Media

No vanity clicks. No worthless impressions. We engineer high-converting paid acquisition across Google Search, Meta Direct Response, LinkedIn ABM, and YouTube — with server-side Meta CAPI and GA4 attribution from day one.

Client Efficiency:Avg 3.9x Blended ROAS
Full-Funnel Acquisition

Paid Media That Actually Scales Profit.

Traditional agencies buy clicks. We buy customers. Our campaigns are engineered around a single outcome: measurable revenue with full attribution from first click to closed-won deal.

By combining server-side Meta CAPI tracking, high-converting headless landing pages, and GEO/AEO insights, we achieve 3.9x blended ROAS and ₹420Cr+ tracked pipeline across our client portfolio.

46M+
Tracked Pipeline
3.9x
Blended ROAS
98%
Attribution Accuracy
🔍
Google Search
3.2x Search ROAS
📱
Meta Direct Response
48% CTR Lift
💼
LinkedIn ABM
3.1x ABM ROAS
▶
YouTube Performance
Brand lift

Performance Marketing Capabilities

From first click to closed-won pipeline — every rupee tracked, every channel connected, every outcome measurable.

Google Search (SEM)

Bottom-funnel Google Search campaigns with server-side conversion tracking. We optimize for high-intent commercial queries with full-funnel consideration layers.

Search ROAS3.2x

Meta Direct Response

Precision Meta ads with server-side Meta CAPI, dynamic product catalogs, and iterative creative testing (20+ hooks/month). Full-funnel prospecting to retention.

CTR Lift48%

LinkedIn Account-Based

Dynamic ABM funnels for enterprise B2B — persona-targeted messaging,Matched Audiences, and conversion API integration for full attribution to closed-won pipeline.

ABM ROAS3.1x

YouTube Performance

Full-funnel YouTube campaigns with TrueView for action, brand lift studies, and sequential storytelling that moves viewers from awareness to purchase.

Cost per View2.8x

Server-Side Attribution

Meta CAPI, Google Enhanced Conversions, and GA4 BigQuery pipelines deployed via Cloudflare Workers — 98%+ attribution accuracy with zero client-side cookie dependency.

Attribution98%+

Paid-Organic Flywheel

We integrate paid campaigns with GEO/AEO so organic AI citations feed paid audiences, and paid data informs organic content gaps — compounding returns every sprint.

Blended ROAS3.9x
Execution Framework

Marketing Process

We deploy revenue-anchored paid media in 14-day sprints, with tracking verified before scaling spend.

Step 1Sprint 01

Telemetry Audit

Audit your current paid accounts, conversion tracking gaps, and attribution blind spots. Identify wasted ad spend and cookie-loss leakage.

Step 2Sprint 02

Tracking Foundation

Deploy server-side Meta CAPI and Google Enhanced Conversions. Connect GA4 BigQuery pipelines. Restore accurate attribution before scaling spend.

Step 3Sprint 03

Campaign Launch

Launch precision bottom-funnel Google Search and Meta campaigns with high-converting headless landing pages. Activate LinkedIn ABM for enterprise B2B.

Step 4Sprint 04+

Growth Scaling

Continuous creative testing (20+ hooks/month), channel expansion, and budget scaling. Track blended CAC and ROAS against the growth calculator model.

Avg. Client ROAS:3.9x Blended
Verifiable Proof

Case Study: Verve Essentials

Omnichannel D2C-42% CAC

Verve Essentials

Re-engineered checkout funnel to sub-second load times, resolved Meta CAPI attribution drop-off, and scaled Google Performance Max campaigns. The brand achieved ₹1.9Cr net e-commerce sales with CAC dropping from ₹5,200 to ₹3,000.

Mobile Speed
0.52s
Passed all Core Web Vitals
Blended CAC
₹3,000
Down from ₹5,200 baseline
Net Sales
₹1.9Cr
Net e-commerce sales
View Full Case Study
Transparent Answers

Performance Marketing FAQs

Everything you need to know about our paid media strategy, attribution, and revenue-focused pricing.

How do you handle attribution in a cookieless, privacy-first landscape?▼
We don't rely on fragile client-side browser cookies that get blocked by iOS Safari and ad blockers. We engineer direct Server-Side Conversion APIs (Meta CAPI, Google Enhanced Conversions) integrated through Cloudflare Edge Workers into GA4 and BigQuery. This restores 98%+ attribution fidelity so you know exactly which rupee produced which closed-won deal.
What is the difference between paid social and direct-response marketing?▼
Many agencies buy vanity impressions and "brand awareness" clicks. Direct-response performance marketing is engineered around a single outcome: measurable revenue. We build campaigns where every rupee has a tracked path to a sale, demo, or pipeline event — with server-side attribution backing every number.
Which platforms and channels do you manage?▼
We specialize in Google Search (including Performance Max), Meta direct-response ads, LinkedIn dynamic ABM for enterprise B2B, and YouTube performance campaigns. We also integrate with TikTok and Snapchat where the channel fit makes sense for your audience.
How transparent is your reporting?▼
You get full access to all ad accounts, creative libraries, and attribution dashboards. We provide weekly performance reports with clear ROAS, CAC, and pipeline attribution breakdowns — no vanity metrics, just revenue impact. All data is exported to GA4 and BigQuery for your own analysis.
What contracts and pricing models do you offer?▼
We reject hostage 12-month agency retainers. We work in agile 90-day growth cycles structured as a monthly partnership retainer plus performance incentives tied directly to verified revenue or qualified pipeline. You have complete transparency into ad accounts, code repositories, and attribution logs.
How do you integrate GEO/AEO with paid campaigns?▼
We layer organic AI citation monitoring into paid campaign strategy. When ChatGPT or Perplexity starts citing your brand for a keyword cluster, we amplify that with targeted paid campaigns. Conversely, paid campaign search term data informs our GEO content gaps. This paid-organic flywheel compounds returns every sprint.